It's the experience, silly!

"Stella believes that the store design and service at Caulfield Park Optical in Victoria is one of an excellent standard. This business is currently number one on her list of favourite Australian stores. They understand that they are providing a woman with a piece of jewellery, a fashion accessory for her, as well as ensuring her eyes are healthy and her vision is maximised. The fresh coffee, comfortable lounges, excellent selection of frames and lovely people combine to provide a total shopping experience."

Quote from the book, page 113 as per scanned page >>

Proud to present:The official Web Site uploaded and active August 2005!

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Stella Minahan and Michael Beverland write about Caulfield Park Optical in
their new book "Why Women Shop".
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